Social Media has proven that it’s here to stay and everyday Community Health Centers around the nation are stepping up their efforts to get more involved. The constant changes and updates to the various social media vehicles can oftentimes create frustration, but a plan and a little patience can go a long way in figuring out how this free tool can boost your organizational efforts to reach and engage more people. Consider this: “One in every 13 people on Earth is on Facebook,” according to a social media blog called Jeff Bullas.com . That makes it hard to ignore as it is a potential resource to share important information with the masses.
In an effort to help health centers rev up their social media efforts, The National Association of Community Health Centers (NACHC) has come up with several resources to assist and train health center staff to set-up social media accounts, engage visitors and increase visibility. While these tactics have helped some, there are still many that are eager to get on the bandwagon, but just need that extra push.
We thought it might help to hear from other people who are using social media at their health center. Tomorrow, we’ll hear from Lynn Gerlach, Member Services Coordinator for the Northwest Regional Primary Care Association about her efforts to start using social media. And to keep the conversation going, NACHC will be accepting submissions throughout the rest of the month from guest bloggers who would like to help their fellow health center peers by explaining some of the strategies they have used to get their social media accounts up and running (the good, the bad and the ugly).
We can’t wait to hear from you!!